Gordon Alexander Candelin
A hands-on art director with over 10 years experience in print, broadcast and digital, with a bite-sized design ego and a passion for social advertising
A hands-on art director with over 10 years experience in print, broadcast and digital, with a bite-sized design ego and a passion for social advertising
Feedback from the Abbott Grow TVC was so positive that Abbott Thailand picked us to develop the concept for their latest spot. This was later picked up by a Bangkok agency who, in typical Thai fashion, made it even funnier.
This was Anchor Beer's first Cambodian tv spot - shot on location in Thailand with an all Thai cast. Go figure.
Art direction and concepting for a range of Orange mobile phone offers, for national press, dm and digital.
Ibm sponsors the 4 grandslams every year and they do a signature digital piece to highlight the technology that goes into the games. This project was more of a mix of design and high-level storyboarding.
Six long weeks working in one of 3 creative teams for a big piece of digital pie. Worked on everything from high-level conceptual pieces through to page design. That's what hands-on means.
Art direction and design for the beta launch of this new (and non-naked) social networking site.
Initial creative comps / ideas for the new love of my life.
Microsite is for Philips premium 300 pound shaver. Personally I'm a 12-pounds-on-sale-at-Boots Remington man myself.
This was a fun project which combined flash, live action shots and aftereffects post production to make a cool bit of online advertising .
See storyboards
A challenging project that tied in a succesful and highly stylized print and digital advertising campaign to the vw website.
By far the bulk of these illustrations were done by the talented Emma, but I have a scattering of randomness throughout the site, including, in case you were having trouble, the beaver, platypus and otter you see here. You are also likely to see by me a tortoise, a hotdog, a computer, some monkeys cutting someone's hair, and a mess. Hmm...
You weren't invited? Neither was I. What a shame.
That's some clever copy. This print work was tied into the Coke Street Striker website concept. The brick wall background was shot in an alley off of St. John's street in Farringdon by yours truly.
'Klahan' can loosely be translated as courage. This multi-faceted campaign included tv, print, and as a first for the Cambodian government - online. Highlighting the need for young Cambodians, particularly those already in relationships, to get tested for HIV as well as utilize a series of special counseling centers, the scope of this campaign was unprecented, and the results extremely positive.
Urban Lowdown is a project I began in 2002 in partnership with the University of California Los Angeles. Study abroad students from over 2 dozen universities have written for the site, sharing their overseas street smarts with other travelers.
